{"id":8468,"date":"2025-08-20T12:34:40","date_gmt":"2025-08-20T12:34:40","guid":{"rendered":"https:\/\/kruunumedia.fi\/?p=8468"},"modified":"2026-05-28T18:39:58","modified_gmt":"2026-05-28T18:39:58","slug":"miten-mitata-printtimainonnan-onnistumista","status":"publish","type":"post","link":"https:\/\/kruunumedia.fi\/en\/miten-mitata-printtimainonnan-onnistumista\/","title":{"rendered":"Miten mitata printtimainonnan onnistumista?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"8468\" class=\"elementor elementor-8468\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-y7deffi elementor-section-content-middle elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"y7deffi\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b0b74d8\" data-id=\"b0b74d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bfed4c6 elementor-widget elementor-widget-heading\" data-id=\"bfed4c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Kiireet\u00f6n ja rauhallinen lukuhetki lempi lehden kanssa vai loputon sis\u00e4lt\u00f6tulva puhelimen n\u00e4yt\u00f6ll\u00e4?<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-327f367 elementor-widget elementor-widget-text-editor\" data-id=\"327f367\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"cvGsUA direction-ltr align-center para-style-body\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Digist\u00e4 ja somesta on tullut iso osa meid\u00e4n arkip\u00e4iv\u00e4\u00e4. T\u00e4m\u00e4 ei kuitenkaan tarkoita, ett\u00e4 se olisi ainut ja oikea kanava asiakkaiden tavoittamiseen.<\/span><\/p><p class=\"cvGsUA direction-ltr align-center para-style-body\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Tuo pys\u00e4htynyt hetki kiinnostavan lehden parissa on ostovoimaiselle lukijalle virkist\u00e4v\u00e4\u00e4 digitulvan keskell\u00e4. KMT tutkimuksen mukaan printtimainonta koetaan yh\u00e4 mieluisempana<\/span> <span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">mainosmuotona<\/span><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">. <\/span><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">As many as 70% rely on the magazine when making purchasing decisions.<\/span> <span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Lehdet luetaan tarkkaan ja sen mainoksiin suhtaudutaan vastaanottavaisin mielin.<\/span><\/p><p class=\"cvGsUA direction-ltr align-center para-style-body\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"><b>Printti ei ole kuollut \u2013 se on massamainonnan eliitti\u00e4, huikeiden huomioarvojen herra.<\/b><\/span><\/p><p class=\"cvGsUA direction-ltr align-center para-style-body\"><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Your company could be the one that comes to mind first for your target audience at the moment of making a purchase decision.<\/span><\/p><p data-start=\"315\" data-end=\"576\">Printtimainonnasta puhutaan usein tunnepohjalta: \u201cse vahvistaa br\u00e4ndi\u00e4\u201d tai \u201cse ei toimi en\u00e4\u00e4 digiaikana\u201d. Totuus on, ett\u00e4 printti toimii edelleen hyvin, kun sen tuloksia mitataan oikein. Mutta miten sit\u00e4 voidaan mitata, kun katsoja- tai klikkausdataa ei ole tarjolla?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-51962fb\" data-id=\"51962fb\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6315460 elementor-widget elementor-widget-image\" data-id=\"6315460\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1638\" height=\"2048\" src=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_4453_web.jpg\" class=\"attachment-full size-full wp-image-5786\" alt=\"Mainospaikat\" srcset=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_4453_web.jpg 1638w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_4453_web-600x750.jpg 600w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_4453_web-240x300.jpg 240w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_4453_web-819x1024.jpg 819w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_4453_web-768x960.jpg 768w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_4453_web-1229x1536.jpg 1229w\" sizes=\"(max-width: 1638px) 100vw, 1638px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ughm3t9 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ughm3t9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-36221e7\" data-id=\"36221e7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c7547b elementor-widget elementor-widget-heading\" data-id=\"9c7547b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">5 k\u00e4yt\u00e4nn\u00f6n tapaa<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb6d04c elementor-widget elementor-widget-heading\" data-id=\"cb6d04c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">N\u00e4in mittaat printtimainonnan onnistumista:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-179ddc8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"179ddc8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f332be5\" data-id=\"f332be5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f656d62 elementor-widget elementor-widget-heading\" data-id=\"f656d62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Seuraa suoraa liikennett\u00e4 ja verkkosivuk\u00e4yntej\u00e4<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df8503b elementor-widget elementor-widget-text-editor\" data-id=\"df8503b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"718\" data-end=\"784\">Jos mainoksessa ohjataan verkkosivuille, tarkista analytiikasta:<\/p><ul data-start=\"785\" data-end=\"942\"><li data-start=\"785\" data-end=\"840\"><p data-start=\"787\" data-end=\"840\">suoran liikenteen nousu mainoksen julkaisun j\u00e4lkeen<\/p><\/li><li data-start=\"841\" data-end=\"942\"><p data-start=\"843\" data-end=\"942\">kampanjalle luotu lyhyt URL tai QR-koodi, jonka kautta n\u00e4et tarkasti mainoksen tuomat k\u00e4vij\u00e4t<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9b965d6\" data-id=\"9b965d6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a45bdb elementor-widget elementor-widget-heading\" data-id=\"9a45bdb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Kysy l\u00e4hde asiakkaalta<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d430f1 elementor-widget elementor-widget-text-editor\" data-id=\"8d430f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Kun saat uusia yhteydenottoja tai myyntej\u00e4, kysy yksinkertaisesti:<\/p><p><br data-start=\"1240\" data-end=\"1243\" \/>\u201cMist\u00e4 kuulit meist\u00e4?\u201d<br data-start=\"1268\" data-end=\"1271\" \/>Yll\u00e4tt\u00e4v\u00e4n moni mainitsee lehden tai kampanjan \u2013 kunhan vain kysyt.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f23bf7c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f23bf7c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3c08cc8\" data-id=\"3c08cc8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e0c2d65 elementor-widget elementor-widget-heading\" data-id=\"e0c2d65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Hy\u00f6dynn\u00e4 tarjouskoodit ja kampanjat <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d26fce1 elementor-widget elementor-widget-text-editor\" data-id=\"d26fce1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lis\u00e4\u00e4 printtimainokseen yksil\u00f6llinen alennuskoodi tai kampanjan tunnus. N\u00e4in voit mitata suoraan, kuinka moni asiakas reagoi printtiin.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5a0bc0d\" data-id=\"5a0bc0d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-515073b elementor-widget elementor-widget-heading\" data-id=\"515073b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Vertaa myynti\u00e4 kampanja-aikaan<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ce3b6a elementor-widget elementor-widget-text-editor\" data-id=\"5ce3b6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jos printti on ajoitettu tiettyyn lehteen tai jakeluun, katso myynti- ja yhteydenottom\u00e4\u00e4r\u00e4t kampanjaviikolla ja sen j\u00e4lkeen. Pienikin piikki kertoo vaikutuksesta.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-610378d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"610378d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-87eba37\" data-id=\"87eba37\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6a26a4 elementor-widget elementor-widget-heading\" data-id=\"c6a26a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Br\u00e4ndin tunnettuus ja muistij\u00e4lki<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a77bfdc elementor-widget elementor-widget-text-editor\" data-id=\"a77bfdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1601\" data-end=\"1720\">Printti ei ole aina suoraan myyntiin sidottua, vaan se rakentaa tunnettuutta. Sen vaikutusta voit mitata esimerkiksi:<\/p><ul data-start=\"1721\" data-end=\"1863\"><li data-start=\"1721\" data-end=\"1775\"><p data-start=\"1723\" data-end=\"1775\">br\u00e4nditutkimuksella ennen ja j\u00e4lkeen kampanjan<\/p><\/li><li data-start=\"1776\" data-end=\"1863\"><p data-start=\"1778\" data-end=\"1863\">seuraamalla, kuinka usein yrityksesi mainitaan tarjouspyynn\u00f6iss\u00e4 tai keskusteluissa<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-pb7g0nx elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"pb7g0nx\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4d7ad86\" data-id=\"4d7ad86\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-91de7cd elementor-widget elementor-widget-heading\" data-id=\"91de7cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Printtimainonta<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2eaeffd elementor-widget elementor-widget-heading\" data-id=\"2eaeffd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Yh\u00e4 luotettava ja vaikuttava kanava tavoittaa ideaaliasiakkaita<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e457ca elementor-widget elementor-widget-text-editor\" data-id=\"0e457ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"220\" data-end=\"636\">Vaikka digikanavat ovat vallanneet alaa, printtimainonta pit\u00e4\u00e4 edelleen pintansa. <a href=\"https:\/\/www.aikakausmedia.fi\/tietoa-aikakausmedioista\/tutkimukset\/kansallinen-mediatutkimus\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"302\" data-end=\"340\">Kansallisen mediatutkimuksen (KMT)<\/strong><\/a> mukaan printti tavoittaa Suomessa laajoja yleis\u00f6j\u00e4 ja sit\u00e4 pidet\u00e4\u00e4n eritt\u00e4in luotettavana kanavana ostop\u00e4\u00e4t\u00f6ksi\u00e4 teht\u00e4ess\u00e4. Suomalaiset suhtautuvat mainontaan keskim\u00e4\u00e4rin my\u00f6nteisesti, ja printti tarjoaa erityisesti sen, mit\u00e4 digiss\u00e4 usein kaivataan: jakamatonta huomiota ilman keskeytyksi\u00e4.<\/p><p data-start=\"638\" data-end=\"897\">Globaalisti printtimarkkina on vakaassa kasvussa. Sen arvo nousee yli 37 miljardiin dollariin vuoteen 2029 menness\u00e4. Kasvun vetureina toimivat <strong data-start=\"782\" data-end=\"815\">printin ja digin yhdist\u00e4minen<\/strong>, paikallinen kohdennus sek\u00e4 uudet innovaatiot.<\/p><p data-start=\"899\" data-end=\"1072\">Markkinoijalle t\u00e4m\u00e4 tarkoittaa, ett\u00e4 printti ei ole vanhanaikainen, vaan p\u00e4invastoin: oikein k\u00e4ytettyn\u00e4 se on <strong data-start=\"1009\" data-end=\"1069\">luotettava ja mitattava osa monikanavaista markkinointia<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-03a6bc5\" data-id=\"03a6bc5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-02ae585 elementor-widget elementor-widget-image\" data-id=\"02ae585\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1638\" height=\"2048\" src=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_3849_web.jpg\" class=\"attachment-full size-full wp-image-5668\" alt=\"\" srcset=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_3849_web.jpg 1638w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_3849_web-600x750.jpg 600w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_3849_web-240x300.jpg 240w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_3849_web-819x1024.jpg 819w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_3849_web-768x960.jpg 768w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/Kruunumedia2024_MG_3849_web-1229x1536.jpg 1229w\" sizes=\"(max-width: 1638px) 100vw, 1638px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e78a224 elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e78a224\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a89c944\" data-id=\"a89c944\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16a6695d elementor-widget elementor-widget-image\" data-id=\"16a6695d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"2000\" src=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2.jpg\" class=\"attachment-full size-full wp-image-5361\" alt=\"Halvat verkkosivut\" srcset=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2.jpg 2000w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2-300x300.jpg 300w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2-100x100.jpg 100w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2-600x600.jpg 600w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2-1024x1024.jpg 1024w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2-150x150.jpg 150w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2-768x768.jpg 768w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2024\/04\/1-2-1536x1536.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-28314223\" data-id=\"28314223\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f03b40d elementor-widget elementor-widget-heading\" data-id=\"1f03b40d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Yhteenveto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-352297ea elementor-widget elementor-widget-text-editor\" data-id=\"352297ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1886\" data-end=\"2073\">Printtimainonta ei ole vanhanaikainen \u2013 se on <strong data-start=\"1932\" data-end=\"1957\">eri tavalla mitattava<\/strong>. Kun yhdist\u00e4t printin ja digin, luot helposti seurattavia kampanjoita, jotka tuovat sek\u00e4 n\u00e4kyvyytt\u00e4 ett\u00e4 myynti\u00e4. Lempilehte\u00e4\u00e4n lukevat ideaaliasiakkaanne luottavat lehden sis\u00e4lt\u00f6\u00f6n mainoksia my\u00f6ten.<\/p>\n<p data-start=\"2075\" data-end=\"2306\">\u00c4l\u00e4 siis j\u00e4t\u00e4 printin tehoa arvailujen varaan. Aseta mitattavat tavoitteet, k\u00e4yt\u00e4 yksil\u00f6llisi\u00e4 kampanjakoodeja ja seuraa tuloksia systemaattisesti niin huomaat, ett\u00e4 printti voi olla yll\u00e4tt\u00e4v\u00e4n tehokas osa markkinointimixi\u00e4.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-2ce5d2fa e-flex e-con-boxed e-con e-parent\" data-id=\"2ce5d2fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2838433a elementor-widget elementor-widget-heading\" data-id=\"2838433a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lue my\u00f6s uusimmat postaukset<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4583313a elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts--show-avatar elementor-card-shadow-yes elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"4583313a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-8788 post type-post status-publish format-standard has-post-thumbnail hentry category-uutiset\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/kruunumedia.fi\/en\/yhteistyo-suomen-vapaa-ajan-kalastajien-kanssa\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/pexels-photo-4828162-1024x682.jpeg\" class=\"attachment-large size-large wp-image-8793\" alt=\"person in brown jacket holding black and silver fishing rod\" srcset=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/pexels-photo-4828162-1024x682.jpeg 1024w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/pexels-photo-4828162-300x200.jpeg 300w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/pexels-photo-4828162-768x512.jpeg 768w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/pexels-photo-4828162-1536x1024.jpeg 1536w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/pexels-photo-4828162-600x400.jpeg 600w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/pexels-photo-4828162.jpeg 1880w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Uutiset<\/div>\n\t\t\t\t<div class=\"elementor-post__avatar\">\n\t\t\t<img alt='Henna Anttila' src='https:\/\/secure.gravatar.com\/avatar\/3c2c550bb2f9d40c9d2fad634964aea9f31c1670d4ec28937bec59289a6fcc63?s=128&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/3c2c550bb2f9d40c9d2fad634964aea9f31c1670d4ec28937bec59289a6fcc63?s=256&#038;d=mm&#038;r=g 2x' class='avatar avatar-128 photo' height='128' width='128' \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kruunumedia.fi\/en\/yhteistyo-suomen-vapaa-ajan-kalastajien-kanssa\/\" >\n\t\t\t\tYhteisty\u00f6 Suomen Vapaa-ajan Kalastajien kanssa\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Minulla on ilo ilmoittaa uudesta yhteisty\u00f6st\u00e4: olemme aloittaneet Vapaa-ajan Kalastaja -lehden ulkoistettuna mediamyyj\u00e4n\u00e4! T\u00e4m\u00e4 merkitsee meille mahdollisuutta palvella entist\u00e4 laajempaa asiakaskuntaa, jotka haluavat tavoittaa suomalaisia kalastajia ja siit\u00e4 kiinnostuneita lukijoita!<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kruunumedia.fi\/en\/yhteistyo-suomen-vapaa-ajan-kalastajien-kanssa\/\" aria-label=\"Read more about Yhteisty\u00f6 Suomen Vapaa-ajan Kalastajien kanssa\" tabindex=\"-1\" >\n\t\t\tLue lis\u00e4\u00e4 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tJanuary 27, 2026\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-avatar\">\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-8767 post type-post status-publish format-standard has-post-thumbnail hentry category-myynti\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/kruunumedia.fi\/en\/myynnin-mittaaminen\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/Kruunumedia2024_MG_4420_web-1024x819.jpg\" class=\"attachment-large size-large wp-image-8780\" alt=\"\" srcset=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/Kruunumedia2024_MG_4420_web-1024x819.jpg 1024w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/Kruunumedia2024_MG_4420_web-300x240.jpg 300w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/Kruunumedia2024_MG_4420_web-768x614.jpg 768w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/Kruunumedia2024_MG_4420_web-1536x1229.jpg 1536w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/Kruunumedia2024_MG_4420_web-600x480.jpg 600w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2026\/01\/Kruunumedia2024_MG_4420_web.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Myynti<\/div>\n\t\t\t\t<div class=\"elementor-post__avatar\">\n\t\t\t<img alt='Reetta Salo' src='https:\/\/secure.gravatar.com\/avatar\/5335a11a7427bfcca9f953750ae340363e0dc691e2edac5018c752803a0a8309?s=128&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/5335a11a7427bfcca9f953750ae340363e0dc691e2edac5018c752803a0a8309?s=256&#038;d=mm&#038;r=g 2x' class='avatar avatar-128 photo' height='128' width='128' \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kruunumedia.fi\/en\/myynnin-mittaaminen\/\" >\n\t\t\t\tMyynnin mittaaminen\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Sit\u00e4, mit\u00e4 mitataan, voidaan my\u00f6s johtaa. Yksi myynnin ja koko liiketoiminnan t\u00e4rkeimmist\u00e4 asioista on mittaaminen. P\u00e4\u00e4asiallinen syy mittauksille on pyrkimys saavuttaa organisaation myynti- ja liikevaihtotavoitteet. Mittaaminen antaa n\u00e4kyvyyden toiminnalle ja<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kruunumedia.fi\/en\/myynnin-mittaaminen\/\" aria-label=\"Read more about Myynnin mittaaminen\" tabindex=\"-1\" >\n\t\t\tLue lis\u00e4\u00e4 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tJanuary 27, 2026\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-avatar\">\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-8703 post type-post status-publish format-standard has-post-thumbnail hentry category-uutiset\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/kruunumedia.fi\/en\/kansainvalistyminen-yhteistyosopimus-industryradarin-kanssa\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"712\" src=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2025\/12\/kruunu-media_black-1024x712.png\" class=\"attachment-large size-large wp-image-8716\" alt=\"Kruunu Media, kansainv\u00e4listyminen, Ruotsi\" srcset=\"https:\/\/kruunumedia.fi\/wp-content\/uploads\/2025\/12\/kruunu-media_black-1024x712.png 1024w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2025\/12\/kruunu-media_black-300x208.png 300w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2025\/12\/kruunu-media_black-768x534.png 768w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2025\/12\/kruunu-media_black-1536x1067.png 1536w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2025\/12\/kruunu-media_black-600x417.png 600w, https:\/\/kruunumedia.fi\/wp-content\/uploads\/2025\/12\/kruunu-media_black.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Uutiset<\/div>\n\t\t\t\t<div class=\"elementor-post__avatar\">\n\t\t\t<img alt='Henna Anttila' src='https:\/\/secure.gravatar.com\/avatar\/3c2c550bb2f9d40c9d2fad634964aea9f31c1670d4ec28937bec59289a6fcc63?s=128&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/3c2c550bb2f9d40c9d2fad634964aea9f31c1670d4ec28937bec59289a6fcc63?s=256&#038;d=mm&#038;r=g 2x' class='avatar avatar-128 photo' height='128' width='128' \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kruunumedia.fi\/en\/kansainvalistyminen-yhteistyosopimus-industryradarin-kanssa\/\" >\n\t\t\t\tKansainv\u00e4listyminen: Yhteisty\u00f6sopimus IndustryRadarin kanssa\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Kruunu Media Oy on solminut merkitt\u00e4v\u00e4n yhteisty\u00f6sopimuksen pohjoismaisen rakennusalan mediaverkoston IndustryRadarin kanssa. Sopimus kattaa IndustryRadarin Suomen kanavien kokonaisvaltaisen mainosmyynnin, mukaan lukien iradar.fi, Suomen IndustryRadar-lehti sek\u00e4 uutiskirjeet. Yhteisty\u00f6 astui jo voimaan<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kruunumedia.fi\/en\/kansainvalistyminen-yhteistyosopimus-industryradarin-kanssa\/\" aria-label=\"Read more about Kansainv\u00e4listyminen: Yhteisty\u00f6sopimus IndustryRadarin kanssa\" tabindex=\"-1\" >\n\t\t\tLue lis\u00e4\u00e4 \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tDecember 4, 2025\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-avatar\">\n\t\t\tNo Comments\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Kiireet\u00f6n ja rauhallinen lukuhetki lempi lehden kanssa vai loputon sis\u00e4lt\u00f6tulva puhelimen n\u00e4yt\u00f6ll\u00e4? Digist\u00e4 ja somesta on tullut iso osa meid\u00e4n arkip\u00e4iv\u00e4\u00e4. T\u00e4m\u00e4 ei kuitenkaan tarkoita, ett\u00e4 se olisi ainut ja oikea kanava asiakkaiden tavoittamiseen. Tuo pys\u00e4htynyt hetki kiinnostavan lehden parissa on ostovoimaiselle lukijalle virkist\u00e4v\u00e4\u00e4 digitulvan keskell\u00e4. KMT tutkimuksen mukaan printtimainonta koetaan yh\u00e4 mieluisempana mainosmuotona. Jopa [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[22],"tags":[],"class_list":["post-8468","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-printtimainonta"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Miten mitata printtimainonnan onnistumista? - Kruunu Media Oy<\/title>\n<meta name=\"description\" content=\"Miten printtimainonnan onnistumista voi mitata eri keinoilla. 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