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Whether it's your first time attending a formal event or you're a seasoned pro, it's equally tricky landing on a gown that is equal parts dressy and trendy, but after all of the recent award show red carpets (the Met Gala, the Oscars, the BAFTAs to name a few), we've been taking notes from some of our favourite celebs on how to make occasionwear cool again

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When it came to trying to find our spot in the marketplace, we knew our style would be unique